Apple Podcast
Spotify
iHeartRadioWatch
YouTube 
Summary
An influencer before the term was invented, Suzanne Somers cemented her reputation as a savvy entrepreneur, thanks to multiple books and business endeavors — from the Thigh-Master and Somersizing cruises, to her line of toxic-free, organic wellness products. What insights can business owners like you glean from her experience as a self-employed business sensation? And how is her passion for physical health and well-being foundational to her success? Don’t miss this intriguing conversation.
Topics include:
1:20 - Website and brand a natural outgrowth of books
4:58 - TOX-SICK book and origins of Suzanne Organics
10:00 - 1973 debut on Johnny Carson’s show; early acting years
12:18 - Pivoting from acting to business, loss of TV contract
13:51 - Self-employed; the shoes and ad that launched Thigh-Master
16:40 - Opportunities in disguise, birth of a wellness brand
19:36 - Quality standards, partnering with doctors and scientists
25:30 - Advice for young entrepreneurs
27:21 - How did she assess the marketplace?
34:10 - Leveraging social media to reach followers
38:24 - What's next for Suzanne?
How can you ensure your customers embrace your business’s brand online? Read the eight steps we recommend.
If you’re just starting as an entrepreneur, how can you position your business as a leader in cost, services, or innovation? Review our guidelines.
Have a guest or topic idea for the show? Submit your suggestions at: http://payx.me/thrivetopics
Check out how Suzanne markets her books and organic products online at: http://SuzanneSomers.com
