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Strategy and Self-Service Option Build Bridges in a Hybrid Workplace

President and CEO Tim Mason saw the changes created by the pandemic and sought to embrace a hybrid work environment by looking for opportunities to engage his employees while continuing to recruit top talent. See how he leveraged his longstanding relationship with Paychex and its solutions to accomplish these goals.

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Client
Tim Mason
Company
Mason Marketing/Mason Digital
Industry
Marketing
Locations
Rochester, NY

Challenge

Officers at Mason Marketing/Mason Digital understood that in the current work environment employees could do their jobs from anywhere. However, they also wanted to keep them engaged and connected to one another during projects and even socially. This would take a strategy, an investment of time and money, and a thorough understanding of what employees valued.

 

How Paychex Helped

With a working relationship that covered more than two decades, Paychex was familiar with the culture Mason had developed and nurtured. It also had the technology and solutions within its all-in-one HR platform, Paychex Flex®, to help managers and employees be more efficient and productive. Paychex emphasized using self-service that helped improve onboarding, payroll processing, managing retirement benefits, and more.

staff team at table meets virtually with others onscreen
Digital Agency Embraces the Hybrid Workforce Concept
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Success Strategy

With help from Paychex and its scalable solutions, Mason Marketing/Mason Digital discovered efficiencies that worked for their in-office staff and their employees working remotely, so much so that they were able to take some time off as a group and get together in person for an event.

woman on couch scrolls cellphone
How Self-Service Tools Build Efficiency for Agency Employees
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According to Terri Cubiotti, COO for Mason Marketing, “we have quite a few employees that are working remote these days and Paychex Flex® really allows them to go in at any time and really check on their payroll, check on their contributions, and really look and make sure that everything is accurate.” 

What Can Your Business Do With Paychex Flex®?