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Improving Morale With Strategic Employee Perks and Benefits

  • Employee Benefits
  • Article
  • 6 min. Read
  • Last Updated: 08/16/2024


employees enjoying a perk of a catered lunch at work

Table of Contents

Employee perks often shape our perceptions of modern workplaces. Picture casually dressed developers and designers lounging on beanbag chairs, sipping complimentary espresso. Teams might brainstorm over ping pong or unwind with an in-office massage before a big meeting. These perks go beyond standard company benefits and may help enhance employee satisfaction and morale.

When employees are happy and engaged, productivity and loyalty tend to soar, leading to tangible business gains. Let's explore how to differentiate between perks and benefits and maximize your investment for a thriving, motivated workforce.

Understanding Employee Perks

Employee perks typically fall beyond the scope of standard employee benefits. Employees at most companies expect some form of benefits: health insurance, dental insurance, or a retirement plan, for example. Employee benefits pan important role in the total compensation that your company offers and are a significant consideration for both recruiting and employee retention.

Perks, however, are outside of the traditional benefits offerings. Employee perks are the extra touches that can add color and excitement to daily work life.

While they vary from company to company, some examples of employee perks include:

  • Catered lunches or free snacks
  • Flexible scheduling
  • In-office amenities like sports areas, game rooms, massage therapy, nap pods
  • Administrative services like dry cleaning or booking dinner reservations

Perks may help employers to surpass their staff's expectations and show they want to create a great work environment. Often, perks are added once a company becomes more established, even though they might be offered in the startup phase of a business.

While [perks] vary from company to company, some examples include catered lunches, flexible scheduling, in-office amenities like sports areas or massage therapy, nap pods, or even administrative services like dry cleaning or booking dinner reservations

How Employee Benefits Differ From Employee Perks

Employee benefits typically include offerings like:

Many employees consider benefits to be the backbone of a stable and secure work environment. They often help to provide peace of mind and a sense of financial security by addressing critical needs like safeguarding physical and mental health, securing future finances, and allowing for rest and rejuvenation.

When companies invest in these foundational benefits, they support their employees’ wellbeing and look to foster a loyal and dedicated workforce that genuinely feels cared for.

While benefits cater to fundamental employee needs and long-term security, perks are designed to enhance the everyday experience and boost morale.

Business Benefits of Employee Perks

How Perks Can Help Attract New Talent

In today’s competitive job market, offering robust employee perks can be a game changer for attracting top talent. Flexible working hours, wellness programs, and professional development opportunities may enhance job satisfaction and demonstrate a company’s commitment to its employees’ wellbeing.

By providing employee perks, companies can differentiate themselves and appeal to candidates who value a supportive and enriching work environment.

Employee-Focused Perks and Retention

One significant advantage of perks is their ability to help keep employees happy. Employees who enjoy coming to work and feel valued may be more likely to stay at a company for the long term. For example, some companies experiment with unlimited time off or flexible scheduling to help top talent find a better work/life balance.

Other perks, such as on-site yoga classes or service-oriented amenities, are focused on making life easier or more relaxed for staff. Another approach to employee perks is creating fun spaces: ping pong tables or pinball machines are a great example. The key is to determine what stress points you can alleviate for your staff and create positive associations with the workplace. Employee-focused perks can help create an environment where employees won’t want to leave.

The key is to determine what stress points you can alleviate for your staff and create positive associations with the workplace

Employee Perks’ Impact on Productivity

Another aspect of employee perks is focused on maximizing productivity. Can certain tools or a flexible schedule help your team get more done? Companies often look at perks to help employees improve work/life balance without sacrificing work productivity time. For example, some offer concierge services, assist with tasks like getting laundry done, or even seasonal onsite personal income tax preparation assistance. Determining what's taking your employees' focus away from their work responsibilities makes it possible to design perks that may help make them more productive.

The Impact of Perks on Employee Morale and Engagement

The right set of employee perks is crucial in boosting morale and engagement in the workforce. When employees feel valued through perks such as remote working options, recognition awards, or health and wellness programs, their job satisfaction and loyalty to the company may significantly increase.

These perks can help foster a positive work environment, encouraging employees to be more motivated, productive, and invested in their roles. This ultimately may lead to higher levels of engagement and performance.

Common Employee Perks

Gym Memberships

Offering physical health programs like discounted or complimentary gym memberships provides many benefits for employees and employers. Access to physical health facilities can improve physical health, reduce stress levels, and enhance mental wellbeing for employees. Regular exercise boosts energy levels and cognitive function, which may help to improve productivity and job performance.

For employers, promoting a culture of health and wellness can reduce healthcare costs, reduce absenteeism, and enhance overall employee morale. By investing in their employees’ physical health, companies demonstrate a commitment to their wellbeing, fostering a healthier, more engaged, and loyal workforce.

Tuition Reimbursement or Student Loan Assistance

Continuing education can be a considerable expense. You can encourage employees to further their education without the financial strain by providing tuition reimbursement. This perk can increase job satisfaction and loyalty, as employees feel supported in their personal and professional growth.

Additionally, offering student loan assistance as an employee perk can alleviate the burden of existing education debt, making it easier for employees to focus on their careers and commit to personal development. By helping with their financial obligations, companies attract top talent and foster a more motivated and dedicated workforce.

Flexible Work Arrangements

Work-life balance has become a significant priority, especially in the post-pandemic world. Flexible work hours allow employees to manage their time more effectively, balancing work commitments with personal responsibilities. This flexibility can be a game-changer, enhancing job satisfaction and reducing burnout.

Beyond flexible working hours, offering remote work or hybrid work models can greatly benefit employees. The ability to work from home when necessary or regularly gives employees greater control over their environment and schedule, reducing commuting stress and increasing productivity. Additionally, with technological advancements and communication tools, employees can stay connected and collaborate from anywhere for many jobs.

Other flexible work arrangements include compressed workweeks, where employees work longer hours over fewer days, or job-sharing, where two employees split the responsibilities of a single full-time position. These arrangements can cater to diverse employee needs and lifestyles, making it easier for them to achieve a harmonious work-life balance.

Such initiatives reflect a company’s commitment to supporting its employees’ wellbeing and acknowledging the importance of personal time. This approach boosts morale and helps attract top talent who value flexibility as a critical factor in career decisions.

Free Healthy Snacks

Providing healthy snacks and beverages in the office is a small but impactful perk. It can keep your team energized and focused throughout the day and promotes a culture of health and wellness within the workplace.

Emotional and Mental Wellness Programs

Mental wellness programs are essential for maintaining a healthy workforce. Mental health counseling, stress management workshops, mindfulness sessions, support groups, and employee assistance programs can help employees effectively manage stress and improve their overall wellbeing. These initiatives demonstrate that you are invested in their mental health. By prioritizing mental wellness, companies help create a supportive and resilient work environment where employees feel valued and empowered.

Unique and Forward-Thinking Perks

Financial and Investment Planning

Many companies overlook financial wellness programs when considering physical and mental wellness programs. Financial stability is a cornerstone of overall wellbeing and providing employees with financial and investment planning can significantly enhance their professional and personal lives.

Programs such as financial wellness workshops, one-on-one financial counseling, retirement planning seminars, and access to investment resources can empower employees to make informed decisions about their finances. These initiatives help reduce the stress associated with financial uncertainty, allowing employees to focus more on their work. Additionally, companies can foster greater job satisfaction and loyalty by supporting employees in achieving their financial goals.

  • Offering workshops on budgeting, debt management, or investing for the future can equip employees with valuable skills that benefit their immediate financial situation and long-term aspirations
  • Providing access to tools like retirement savings plans and stock options programs can further enhance their sense of security and commitment to the company

Employers can show a commitment to their employees’ wellbeing by helping them address financial wellness.

Pet Insurance

For many people, pets are part of the family. Offering pet insurance as a perk can be a great way to show your employees that you acknowledge the importance of their furry friends. This can especially appeal to younger employees who might be more inclined to have pets than children.

Shorter Days Around the Holidays

Offering shorter workdays around the holidays can be a highly valued employee perk. It provides a much-needed work-life balance during a busy and often stressful time. This gesture may show that the company recognizes and respects its employees' personal and familial commitments, showing appreciation and goodwill.

Employees will likely view this perk as a thoughtful benefit that enhances their overall wellbeing and job satisfaction. Companies can boost morale, reduce burnout, and increase loyalty by allowing them more time to relax and enjoy holidays or giving them some extra time off to begin travel or holiday prep. Since not every employee will celebrate the same holidays, consider how to make this perk as equitable as possible across the board.

Employee Discounts

Employee discounts can be a valuable perk that enhances job satisfaction. In addition to discounted or complimentary gym memberships, companies can offer various other discount programs that employees may enjoy.

  • Workplace Discounts: Special discounts or complimentary items from the business itself, such as discounted merchandise at a clothing store, free meals or beverages at a restaurant while working, or reduced service rates at a spa or salon
  • Retail Discounts: Partnerships with popular retail stores for exclusive clothing, electronics, and household items discounts
  • Travel and Leisure Discounts: Reduced rates on hotel accommodations, car rentals, theme park tickets, and vacation packages
  • Food and Dining Discounts: Discounts at local restaurants, cafes, and food delivery services
  • Education Discounts: Reduced fees for online courses, workshops, and certifications to support continuous learning and professional development
  • Technology Discounts: Special pricing on gadgets, software, and tech accessories from leading brands
  • Automotive Discounts: Deals on car purchases, maintenance services, and car insurance

Paid Volunteer Days

Offering paid volunteer days as an employee perk allows staff to give back to their communities without sacrificing income. This benefit fosters a sense of social responsibility and personal fulfillment and enhances the company’s reputation as a socially conscious organization.

Employees who take part in volunteer activities often return to work feeling more engaged, motivated, and proud of their employer. If you offer a company-wide volunteer day, you’ll also contribute to team-building. By supporting volunteerism, companies demonstrate their commitment to employee wellbeing and community impact.

Paid Vacation Time

While traditionally seen as a standard employee benefit, vacation time can also be considered a valuable employee perk when approached creatively. Rather than just providing the minimum required days off, companies can implement unique and more generous vacation policies that enhance employee satisfaction and promote a healthy work-life balance.

  • Unlimited Vacation Days: some companies offer unlimited vacation days, allowing employees to take as much time off as they need, provided their work is completed and goals are met. This policy empowers employees to manage their own time, promoting trust and responsibility.
  • Mandatory Vacation Days: Some organizations implement mandatory vacation policies, requiring employees to take a certain number of days off each year to ensure they take time to rest. This helps prevent burnout and provides a refreshed and productive workforce.
  • Sabbaticals: Offering extended sabbatical leave after a set period of employment (e.g., 5 years) can allow employees to pursue personal projects, travel, or recharge. This long-term perk can increase employee loyalty and retention.
  • Vacation Stipends: Providing a vacation stipend to cover travel expenses can encourage employees to take time off and explore new experiences.
  • Paid Time Off for Special Occasions: Granting additional paid time off for significant life events such as weddings, the birth or adoption of a child, or moving to a new home can show employees that their personal milestones are valued and supported.
  • Bonus Vacation Days for Milestones or Birthdays: Rewarding employees with additional vacation days for reaching work anniversaries or hitting specific milestones can incentivize long-term commitment and high performance. Additionally, offering a vacation day for an employee’s birthday is a thoughtful gesture that shows appreciation for their hard work and dedication. After all, who wouldn't appreciate having the day off to celebrate their special day?

Employee Recognition Programs

Recognizing and rewarding employees for their hard work and achievements is crucial. Whether through awards, bonuses, or public acknowledgment, implementing recognition programs can motivate employees to maintain high performance and feel valued for their contributions.

Professional Development Opportunities

Investing in your employees' growth shows that you value their careers and are willing to contribute to their development. This can be achieved through in-house seminars, online courses, or reimbursement for tuition fees. By providing opportunities for continuous learning, you encourage your employees to enhance their skills, which can also benefit your business in the long run.

These Employee Perks Can Help Build a Collaborative Company Culture

Creating a fun and engaging office environment can do wonders for morale. Consider perks like game rooms, office happy hours, or team-building activities. These not only make the office a more enjoyable place to be but also foster camaraderie and teamwork.

Team Bonding Activities

Plan regular in-office activities such as board games, video games, or trivia contests during lunch breaks or designated team bonding times. Organize regular game nights with board games, video games, or trivia contests. Activities like scavenger hunts, sports events, or on-site escape room challenges can also build team spirit.

Engaging in these activities may help break down barriers between team members, encourage open communication, and build strong interpersonal relationships, all of which contribute to a more collaborative and cohesive work environment.

Company Lunches and Informal Gatherings

Hosting regular company lunches, coffee breaks, or informal gatherings during the workday allows employees to interact outside their usual work tasks. These casual settings can facilitate more relaxed conversations and help team members get to know each other personally.

Many companies, such as Google and Zappos, have seen remarkable improvements in team collaboration and employee satisfaction by incorporating regular informal gatherings into their culture. These practices have been linked to increased innovation, better problem-solving, and a stronger sense of community within the workplace.

Company or Departmental Fun Committee

Establishing a company or departmental fun committee dedicated to planning and organizing social events during and after work hours helps ensure that these are consistent and well-executed. This committee can gather input from employees to tailor activities to their interests. Responsibilities include scheduling themed office parties, coordinating on- or off-site outings, or organizing charitable initiatives that bring employees together for a worthy cause.

Tailoring Perks to Employee Needs

To maximize the effectiveness of employee perks, it’s essential to tailor them to your workforce's specific needs and desires. By doing so, companies can ensure their offerings are relevant and appreciated.

Quarterly Lunches and Feedback Sessions

Hosting quarterly lunches combined with feedback sessions provides a relaxed environment for employees to share their thoughts and suggestions regarding current perk offerings openly. These sessions can help management understand what employees truly value.

By examining the feedback gathered during these sessions, company leaders can make informed adjustments to their perk programs. This responsive approach demonstrates that the organization values employee input and is committed to enhancing their work experience.

Use of Employee Surveys

Implementing regular employee surveys is a practical way to collect comprehensive feedback on perk offerings. Surveys can be designed to include questions about current perks, desired new perks, and overall satisfaction levels.

The survey data should be analyzed to inform decisions on modifying existing perks or introducing new ones. This process helps to ensure that the perks stay aligned with employee needs and can contribute positively to their wellbeing and job satisfaction.

Analyzing Benefit and Perk Usage

Leveraging your benefit and perks administration system to analyze the most-used perks can provide valuable insights into what employees find most beneficial. This data can reveal trends and preferences that take time to be apparent through feedback alone.

Understanding which perks are frequently used allows companies to prioritize and expand on these offerings. Conversely, identifying underutilized perks can help decide whether to revamp, replace, or eliminate them. This data-driven approach ensures that resources are allocated effectively and that the perk program remains relevant and impactful.

Crafting the Perfect Combination of Employee Perks To Improve Morale

Company perks are more than just a trend; when thoughtfully implemented, they can significantly boost employee creativity and productivity. The right perks enrich employees' lives, increasing job satisfaction and motivation.

Employees thrive, and your company grows stronger when perks foster creativity and a renewed sense of purpose.

Is your company offering the right perks to help your employees succeed? Consult an HR professional to craft a custom set of employee perks tailored to your business needs.

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* This content is for educational purposes only, is not intended to provide specific legal advice, and should not be used as a substitute for the legal advice of a qualified attorney or other professional. The information may not reflect the most current legal developments, may be changed without notice and is not guaranteed to be complete, correct, or up-to-date.

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