How eBay is Creating Communities for Buyers and Sellers
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Summary
While being a business owner can be very rewarding, we also know it can be lonely at times too. That’s why creating communities with other business owners and with your customers is so important to help you learn, share, and build relationships. On this episode, Director of Community Engagement at eBay, Rebecca Michals, is talking about what eBay is doing to help sellers connect with one another, the importance of sharing your passions with others, using fellow business owners as a support system, communicating with customers, and more.
Topics include:
00:37 – Rebecca Michals and her position at eBay
03:32 – How eBay sellers can connect with each other
04:19 – Forum moderation
05:24 – Why sellers participate in the eBay community
07:26 – Opportunities for sellers to connect face-to-face
09:23 – Content and training through eBay Academy
12:03 – Using email to provide information and content
13:25 – Building a community with your customers
17:48 – How eBay is helping sellers have access to capital
Creating a community can help you connect to your buyers, find out other ways to build customer relationships.